Nvidia Launches Media2, the AI System Set to Improve Content Creation and Live Streaming

During CES’s headline event on Monday night, Nvidia’s founder and CEO, Jensen Huang, introduced Media2, a groundbreaking AI system set to revolutionize content creation, streaming, and live media experiences.

Wearing a shiny black leather jacket appropriate for Las Vegas, Huang shared his excitement about Nvidia’s latest advancements in a variety of tech fields, from robotics to content development.

Huang, who launched Nvidia in 1993 and has seen it grow into a tech titan with a market cap of $3.5 trillion, detailed the company’s substantial influence on sectors like Hollywood’s visual effects and animation.

He also discussed the reliance on Nvidia technology by major tech companies including Google, Microsoft, Meta, Amazon, and Tesla.

According to Richard Kerris, Nvidia’s VP and GM of Media and Entertainment, the new Media2 system employs AI to enhance the way content adapts to individual preferences, making it smarter and more impactful.

Kerris, in a blog post during the keynote, emphasized how Media2 could transform viewer experiences by enabling features like voice commands during live broadcasts, which can provide summaries and other relevant information.

The presentation also highlighted Nvidia’s latest hardware innovations, including a new chip and a desktop computer designed to support the development of AI-powered robots and autonomous vehicles.

Nvidia’s new Cosmos platform will assist in creating physical AI systems by simulating real-world conditions, further pushing the boundaries of technology.

During his talk, Huang was optimistic about the future of autonomous vehicles, predicting it to be the first multi-trillion-dollar industry in robotics.

He mentioned partnerships with companies like Shutterstock, Getty Images, and Verizon, and how Comcast’s Sky is testing Nvidia’s new offerings to enhance customer interactivity and accessibility globally.